To write a good web development proposal, the writer must know what he/she really wants to achieve at the end of the proposal.
In this article we will concentrate on why a good web development proposal is necessary
- The necessity of a web design proposal: web design is necessary because it will prevent you from running into losses or better still make your client become convinced that you know what you are doing.
- Outline the perfect proposal: the perfect simply means “satisfactory to your client, this simply means that your aims and objectives are achieved at the end of the day.
Let your proposal be compelling. Remember, if you are out there to get a particular product you’ve not used before, all what the seller needs to do is the ability to convince you into getting that particular product. So as a good web developer (whether you are or not), you need to possess this attribute (i.e. persuasion) in order to win the mind and the attention of your client(s).
Every persuasive proposal has three basic parts;
- Problem statement
- Proposed solution
- Pricing information
When you consider these three elements in your proposal, then there is nothing to worry about.
Let’s talk about what you need to know about these three elements.
1. Problem statement: This is the first step in persuasion showing someone that truly understands he/she is in need of. That’s where the problem statement comes in. For instance; a firm is asking you to redesign their web page. You must ask yourself the following questions. From this questions you will get yourself the relevant answers like
- What do they want to achieve?
- Why do they need to go through this process?
With these questions answered, you will now be able to dig deep to develop good points. This will aid you to get the real problem statement, and you will be able to convince your client that you actually know what you are doing.
N/B Remember the first step in persuasion is making your client to understand that you know what you are doing.
2. Proposal solution: This simply means you should proffer solutions to the problem statement of your client. When proffering solutions endeavor to see that your clients is satisfied with the piece of ideas given to them, and that there was need for them to come to you. Also connect every aspect of your solution to a business benefit, and you’ll stand out from the pack. If a client is coming to you with some problems and you tend to be more confusing than your client, then there is a problem” a good web developer must be a problem solver.
Present your solutions in an understandable manner. For instance, a client is having a competitor in his business. He/she needs a web developer to give him/her something unique that will redefine his business. As a professional that you are, look at that problem as it is happening and the possible ways you can go about it. With this thought on your mind, I assure you that you are on the right track. And your client will feel more relaxed with you by talking deeply.
3. Pricing information: This is always the most re-occurring question on a client’s mind. How much is this going to cost? The first thing your client will consider even before coming to you will be the amount. He/she will be contemplating on a certain amount. The same thing is applicable to you. For instance, you needed to get a pair of shoes, on getting to the boutique/market, depending on where you chose to get your shoe, when you get there, you noticed the price was high and what you budgeted was far below the price. How will you feel about this?
What am I trying to say, when giving your pricing information, be precise i.e. accurate, consistent and considerate. Even though you accepted to do in a lesser amount, let your work be neat. Do not say he didn’t pay well let me do it anyhow for him. “My dear friend, you are doing yourself more harm than good”. Remember through your hard work more client can come to you. Make sure your pricing information is well presented to your clients.
In conclusion, the problem statement should be able to dig deep (i.e. knowing why your client comes to you). After knowing the problem statement then you can go as far as proffering solutions to the pressing problems of your client. Finally, when you notice that your client is well convinced with the way you tackle their problem, you can go as far as giving them your pricing information, fee summary and other relevant pieces of information they need .